Wellth, the only digital health solution combining daily motivation with proven behavior change strategies to deliver measurable health outcomes, announced it has closed a $36 million Series C financing. The March 2025 funding round was oversubscribed, demonstrating investor confidence in Wellth’s differentiated model and expanding market opportunity.
The financing was led by Mercato Partners, who has found, funded, and collaborated with high-growth companies to help them achieve transformative growth and long-term value for almost two decades, with participation from FCA Venture Partners, Comcast Ventures, and existing investors SignalFire, NY Life, and CD-Venture. Wellth will use the funds to expand access to its app across Medicare Advantage, Medicaid, D-SNP, and other high-need populations, while accelerating product innovation and partner growth.
"This funding is a validation of our mission and model. The healthcare system often tries to ‘engage’ patients through one-off interactions that are easily ignored and can feel more like an annoyance than a connection. For the past 11 years, Wellth has pioneered a new category in healthcare: Daily Care Motivation. I am thrilled to partner with our new investors as we work to transform the industry from missed connections to a daily relationship that members love. "
Matthew Loper, CEO and co-founder of Wellth
As the only company delivering social media–like daily engagement with historically hard-to-reach populations, Wellth will use this unique touchpoint to drive stronger cost savings and quality outcomes for its health plan partners.
Read the full release on PR Newswire here.